Resource Media

Resource Media is dedicated to making the environment matter. It provides media strategy and services to non-profits, foundations, and others who are working to protect communities and the environment in the West.

Resource Media has been a Brainerd Foundation grantee since 2000.

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Resource Media Photo gallery

North Cascades, Washington. Photo courtesy of Michelle Zeidman.

Resource Media Grant history

2017

$3,600 - To Fund leadership training for Resource Media. Opportunity fund

2016

$160,000 - A two-year grant to provide media strategy and services for grantees, and to pursue effective communications research and tools to benefit the conservation community. Place-based conservation

2014

$3,000 - To produce a comprehensive message guide and provide follow-up message training to groups in Washington and Oregon working on new oil export issues. Opportunity fund

2014

$200,000 - A two-year grant to provide media strategy and services for grantees; to pursue effective communication research and tools to benefit the conservation community; and to refine the organization's business model. Conservation capacity

2012

$35,000 - To provide resources for legal groups needing enhanced communications support and for a research project focused on the use of visual imagery. Conservation capacity

2012

$200,000 - A two-year grant to provide media strategy and services for grantees working on Northwest conservation issues, and to pursue communications research that will benefit the conservation community overall. Conservation capacity

2011

$25,000 - To identify the communications needs and opportunities for current legal strategies in the West. Conservation capacity

2010

$150,000 - To provide media strategy and services to grantees working on Northwest conservation issues. Conservation capacity

2008

$150,000 - A two-year grant to provide media strategy and services to non-profits, foundations, and other stakeholders working to protect communities and the environment in the West. Conservation capacity

2008

$58,000 - To directly support conservation groups and allies on key issues of community concern and to expand training and capacity-building for media strategy in the Pacific Northwest. Conservation capacity

2006

$100,000 - To implement a new strategy focused on: 1) direct support to conservation groups on key issues; and 2) expansion of the training and capacity-building for media strategy and implementation. Conservation capacity

2006

$3,000 - To convene a meeting to assess the communications needs of the Alaska conservation community. Opportunity fund

2005

$3,000 - To conduct an Economic Profile System workshop at the April meeting of the Society of Professional Journalists. Opportunity fund

2004

$1,000 - To develop a library of photos depicting people using water for fishing, swimming, boating, and floating for use by Montanan conservation groups. Opportunity fund

2004

$70,000 - For general support. Conservation capacity

2003

$1,000 - To develop a message and media outreach strategy to educate the public on the economic and environmental costs of logging in the Klamath-Siskiyou after the 2002 Biscuit fire. Opportunity fund

2002

$70,000 - To improve and expand the depth and breadth of media coverage on environmental and public health issues affecting the West. Conservation capacity

2000

$60,000 - To support EMS's Pacific Northwest workplan to improve and expand media coverage of environmental issues, while building the capacity of conservation organizations to develop effective media campaigns. Conservation capacity

Resource Media Resources

What They See Matters

This image testing guide provides visual communications takeaways from audience research and tips for testing images, so you can maximize the hits and minimize the misses.

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Seeing is Believing

Seeing is Believing, Resource Media's best practices guide on visual storytelling, gives you the latest research and tools to address this communications blind spot. Download the guide to learn how you can put pictures to work for your organization or your cause.

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Building Strategic Alliances

Resource Media has worked for years with groups who have done the hard work to establish trust, build relationships, and forge ahead toward victory. Now they provide this report to share real-life stories and the practical, systematic steps that can help organizations reach new partners and spokespeople.

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Talking Law

Resource Media produced this booklet aimed to advise communications strategy for partners and groups filing lawsuits.

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